Adding a Beat to Auctioneer Bid Calling Sounds FIRE

Hey, this is great news! If that job as an auctioneer falls through, he can always try out a second career as a country western rapper!

Hear it for yourself:

Ready for some fun facts?

"Bid calling" is also known as the "auction chant," "the auction cry," "the cattle rattle," or simply "auctioneering."

According to, there's a reason auctioneers talk like that, and it's not very surprising: to get your money. Between the rhythmic lull of their chant and the sense of urgency they create by speaking so fast, the auctioneers are manipulating the crowd into spending more and thinking about it less.

They talk like that to hypnotize the bidders. Auctioneers don't just talk fast—they chant in a rhythmic monotone so as to lull onlookers into a conditioned pattern of call and response, as if they were playing a game of "Simon says." The speed is also intended to give the buyers a sense of urgency: Bid now or lose out.

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